Black Friday has morphed from a day to an entire deals season. Yes, Black Friday deals are taking place as we speak, and there are plenty more sales slated for the near future.
Black Friday will be dramatically different from previous holiday seasons. Not only are we living through a pandemic, but various stores have launched their Black Friday deals well in advance of November. Amazon, Walmart, and Best Buy are just a handful of major retailers offering Black Friday previews right now. Best Buy has gone so far as offering a Black Friday price guarantee — taking place this very second.
Meanwhile, many brick-and-mortar locations have announced that they will be closed on Black Friday. Even New York’s Thanksgiving Day parade is going virtual. All of this means one thing: consumers will be bombarded with Black Friday deals every week from now through December.
So we’re here to guide you to the best Black Friday deals you can get in October. From early Black Friday ads to the best Black Friday previews, here’s the best Black Friday deals right now.
Black Friday deals: quick links
Best Black Friday TV deals
Insignia 19″ 720p TV: was $79 now $59 @ Best Buy
If you’re looking for a cheap TV deal, you’ll be hard pressed to find something less expensive than this Insignia TV. Perfect for the basement, small spaces, or a kid’s room, the 19-inch TV sports 720p resolution and two HDMI ports. It’s $10 cheaper than it was on Prime Day.View Deal
TCL 40″ Roku Smart TV: was $299 no $198 @ Amazon
Don’t require a 4K TV? Amazon has the TCL 40-inch Roku Smart TV on sale for $198. This early Black Friday deal is cheap enough that it won’t break the bank. We also like that it features Roku’s platform — our favorite OS for streaming. View Deal
Toshiba 43″ 4K Fire TV: was $329 now $229 @ Best Buy
The Toshiba 43-inch 4K Fire TV packs modern day features inside a small, space-saving TV. Meanwhile, its voice remote with Alexa lets you use your voice to watch live TV, switch inputs, and even control other smart home devices. This is an early Black Friday deal for shoppers on a tight budget who want 4K resolution. View Deal
Hisense 65″ Roku 4K TV: was $629 now $569 @ Amazon
A 65-inch 4K TV for $569 is unheard of, but that’s exactly what you get with this epic TV deal. It’s on sale for $629.99, but drops to $669.99 during checkout via the on-page coupon. That’s one of the cheapest 65-inch TVs we’ve ever seen. This 2020 model features a bezel-less design, Dolby Vision HDR support, Dolby Atmos, and Roku’s excellent OS. View Deal
LG CX 55″ 4K OLED TV: up to $503 off all models @ Amazon
If you’re searching for early Black Friday deals on OLEDs, here’s a sale that saves you a whopping $503. Currently, Amazon is taking up to $503 off the entire line of LG CX Series 4K OLED TVs. We reviewed the 65-inch version of this TV and found it offered an unparalleled picture with inky blacks and excellent audio. After discount, you can get the 48-inch model for just $1,496.View Deal
Vizio 55″ OLED 4K TV: was $1,999 now $1,899 @ Best Buy
Vizio’s first OLED TV is here. This 65-inch 4K OLED TV packs Vizio’s new IQ Ultra CPU and the company’s new ProGaming Engine, which is designed for Xbox and PS4 gameplay. It supports Dolby Vision HDR, DTS Virtual X, Vizio SmartCast, and a host of digital assistants for hands-free control of your TV. Early Black Friday deals don’t get better than this. View Deal
Best Black Friday laptop deals
RCA Galileo Pro 2-in-1: was $299 now $119
The Galileo Pro is a 2-in-1 laptop designed for kids. It features a detachable 11.5-inch LCD, 1.3GHz Atom CPU, 1GB of RAM, and a 32GB SSD. It runs Android 6.0 and can also be used in tablet mode. Rarely on sale, this is one of the cheapest Prime Day deals we’ve seen on a laptop so far. View Deal
HP Chromebook 11: was $285 now $240 @ Amazon
Chromebooks have been hard to find in stock most of this summer. As a result, we expect sales on these laptops to be modest. That said, Amazon has the new HP Chromebook 11 on sale for $245. It sports an 11.6-inch 1366 x 768 LCD, Celeron N3350 CPU, 4GB of RAM, and a 32GB eMMC. View Deal
MacBook Air: was $999 now $849 @ Amazon
The new MacBook Air sports a Core i3-1005G1 CPU, 8GB of RAM, and a 256GB SSD. It also features Apple’s redesigned Magic Keyboard, which is actually great for typing. It’s on sale for $949.99, but you get an extra $100 off during the checkout process for a final price of just $849.99. The 512GB model is also at $1,149.99 — it’s lowest price ever. View Deal
Best Black Friday headphone deals
Sony WF-1000xM3: was $230 now $178 @ Amazon
The WF-1000xM3 basically sets the standard for noise cancellation and sound in the true wireless category. Sony’s tiny in-ear monitors produce powerful and detailed audio, while minimizing external noises better than most over-ear ANC headphones. Listeners can also personalize sound through the EQ in the Sony Headphones Connect app. That’s quite an impressive amount of performance for under $178. View Deal
AirPods w/ Charging Case: was $159 now $124 @ Amazon
Amazon has the Apple AirPods with standard charging case on sale for $124.99. That’s $34 off and their second-lowest price ever. The AirPods feature Apple’s latest H1 chip for fast wireless connectivity with Apple devices.View Deal
Apple AirPods Pro: was $249 now $199
Our favorite AirPods Pro discount is back! Amazon has the AirPods Pro on sale for $199. That’s $50 off and their lowest price ever. The AirPods Pro offer both sweat and water resistance (IPX4 certified) along with built-in noise cancellation. View Deal
Beats Solo Pro Wireless: was $299 now $199 @ Amazon
The Beats Solo Pro wireless headphones feature active noise cancelling, an advanced acoustic system, and up to 22 hours of battery life. They’re currently on sale at their second-lowest price ever.View Deal
Sony WH-1000XM4 Headphones: was $349 now $284 @ Newegg
We absolutely love the WH-1000XM4 headphones because of their mix of excellent sound quality and best-in-class noise cancellation. So, for all the folks working from home, in busy chaotic places, know that this is the most affordable way to block out the nearby traffic or just the TV in the next room. Plus, they’ve got excellent battery life.View Deal
Best Black Friday smart home deals
Roku Streaming Stick+: was $49 now $37
Even though Amazon’s deals-a-thon is over, you can still snag the Roku Streaming Stick Plus for just $37. We love this streamer because it offers excellent 4K HDR support. Plus, it supports practically every app, which makes it one of the best streaming devices for anyone who doesn’t have a smart TV or doesn’t like their TV’s interface.View Deal
Echo Dot: was $49 now $29 @ Amazon
Keep in mind that this smart speaker has been $10 cheaper before, but if you need an Echo Dot now, it’s on sale for $29.99. The third-generation Echo Dot delivers Alexa and good audio quality in a compact design.View Deal
Best Black Friday fitness deals
Apple Watch 3 (GPS/38mm): was $199 now $169 @ Amazon
If you’re looking for the least expensive Prime Day Apple Watch deals, keep your eye on the Apple Watch 3. This is Apple’s entry-level watch and the model most likely to dip below $150. The waterproof watch offers heart rate notifications, workout detection, Apple Music, and Siri support for a low price. It’s now $30 off and at its cheapest price of 2020. The 42mm model is also on sale for $199 ($30 off). View Deal
Apple Watch SE: was $279 now $269 @ Amazon
The Apple Watch SE is Apple’s new mid-tier smartwatch. It features the same CPU found in the Apple Watch 5, but packs a screen that’s 30% brighter than the Apple Watch 3. It also supports Emergency SOS calling, fall detection, and features a built-in compass and always-on altimeter. This early Prime Day Apple Watch deal saves you $10. (B&H Photo offers the same discount on the 40mm version.) View Deal
Samsung Galaxy Watch 3: was $399 now $369 @ Amazon
The new Galaxy Watch 3 is on sale thanks Amazon. You can get the 41mm, bluetooth-only version of the smartwatch in silver for $30 off right now.View Deal
Best Black Friday sitewide sales
Amazon Dash: shop all holiday deals @ Amazon
Amazon has launched a new “Holiday Dash” page spotlighting new holidays deals each day. These early Black Friday deals include everything from robot vacuums to air fryers. View Deal
J.Crew: up to 30% off men’s and women’s apparel
From women’s slim crop pants to men’s polos, these deals knock up to 30% off a wide variety of apparel at the J.Crew Amazon store. Men’s polos start as low as $7 and women’s jeans start from $19. View Deal
When is Black Friday? Black Friday dates
Black Friday is November 27. However, Black Friday deals will start way in advance of the Black Friday 2020 date. In fact, some retailers have confirmed that their Black Friday deals will start in October. Amazon, Best Buy, and Walmart are just a handful of retailers offering Black Friday deals right now.
In addition, the pandemic will keep people from gathering outside brick-and-mortar stores after Thanksgiving, so we expect to see more Black Friday deals than ever this year.
Black Friday curbside and in-store pickup
The pandemic has led to a summer of social distancing and the Black Friday 2020 holiday season will be no different. Many stores have announced they will be closed on Black Friday, which means gone are the days when you’d have to line up outside a Walmart for that killer TV deal.
Instead what you’ll find this Black Friday season is plenty of same-day curbside and in-store pickup. This way consumers can get their purchases in a safe manner without having to spend hours inside a store or a mall. It also cuts down on shipping costs and ensures consumers can get their devices on time.
During the early stages of the pandemic stores like Best Buy would limit the amount of people who could enter at once. Expect to see this procedure replicated at brick-and-mortar stores across the country.
Black Friday 2020 ads
You can’t have Black Friday without proper Black Friday ads. These digital circulars are a way of teasing consumers with holiday deals. They’re also great for building up hype. The earliest Black Friday ads we’ve seen usually debut mid-to-late October. However, Black Friday 2020 is going to be a whole different beast.
Black Friday 2020 ads could appear as early as October 1. In fact, we think they could even start right after Prime Day. Keep in mind, these are Black Friday ads and not actual Black Friday deals, but the momentum will definitely start earlier than ever this year.
Black Friday deals — what to expect
Black Friday 2020 will be exclusively online this year. That means online sales will likely break records (yet again). The rise in online sales isn’t too surprising — it’s something we’ve seen in previous years. Last year, shoppers spent $7.4B on Black Friday alone, reports Adobe Analytics. That’s a 19.6% increase from the previous year.
In terms of what people purchased, the most popular Black Friday items last year included Frozen 2 toys, FIFA 20, Madden 20, and the Nintendo Switch. With new consoles slated to debut in the coming weeks, it’s likely video games will once again dominate Black Friday deals.
Best Black Friday deals we saw last year
- HP Pavilion 15z: was $1,299 now $399 @ HP
- Hulu: was $5.99/month now just $1.99/month
- Google Home Mini: was $49 now $19 @ Walmart
- MacBook Air 13″ (128GB): was $1,099 now $799 @ Amazon
- PS4 Pro Call of Duty Bundle: was $399 now $299 @ Walmart
- Xbox One S Digital: was $249 now $149 @ Walmart
- Vizio 55″ Quantum 4K TV: was $498 now $398 @ Walmart
- Apple 10.2″ iPad (32GB): was $329 now $229 @ Amazon
- Apple AirPods Pro: was $249 now $199 @ Staples
- Nintendo Switch w/ Minecraft: was $329 now $298 @ Walmart